This is the new FWA Hall of Fame award. One of the most prestigious awards in the interactive design industry!
The first one is the winner. Since it was for a Hall of fame award, you need 40 FWA awards to qualify and unless your a genious you're going to be well over 30 to get one of these. Was just having a laugh really and joking about how musicians get records as awards and thought up the equivalent for the internet -a floppy disk. Design is based on the 5 1/4 floppy. Made it and it actually looked ok so sent it in. Sent it in with this rationale 'The floppy disk is dear to all of us children of the 80's, the creative leaders of the now and next. ' playing on nostalgia and all that.
Did a serious one afterwards, this is the one I was rooting for. Came with this rationale -'Wanted to create an iconic look for the FWA Hall of Fame award. The design is inspired by the internet; how cables are laid out in an infinity shape before going into the ground (http://www.blog.ni9e.com/voices-horizon-documentation/), by the idea of connection and by the physical framing of our screens. Began with a single W, rotated it and the connections made a cool interconnecting shape. Refined it a little to give it a visual illusion effect to allude to the mystery of the intrernet.
Stoked to see how proud other agencies were to receive it! http://fwa.staging.plan8.se/